The magic touch

The magic touch

Once a customer has touched the product, adjusted it to suit their needs, they feel more connected to the object. It is theirs to play with and they can browse the internet at their leisure. Touching and customising creates a sense of ownership, and a sense of ownership leads to a purchase…

Things, UsefulRead Post

Bitches be crazy

Bitches be crazy

I went to an all-girls school where I soon learned how conniving girls can be. They would spread rumours out of boredom, or shout ‘nice hair!’ across the room which can be translated into: ‘your hair is particularly terrible today because hair-straighteners haven’t been invented yet and you slept on it funny’. From a relatively early age we learn not to always trust what another girl says…

The Universe, ThoughtsRead Post

Squidgy Poetry

Squidgy Poetry

I first saw an advert for Rowntree’s Randoms Squidgy Speak on television at the weekend, and seized the opportunity for creative wordplay…

ThingsRead Post

Things I’d rather do instead of ironing…

Things I’d rather do instead of ironing…

Here is a list I wrote instead of doing the ironing… 1. Give the cats corn-rows. 2. Translate Bon Iver lyrics. 3. Walk through a drive-thru. 4. Eat an entire jar of low-fat mayonnaise. 5. Get a full body wax. 6. Push the boundaries of caffeine consumption and then go sit in a library. 7. Separate […]

ThoughtsRead Post

Ribs ‘n’ Bibs

Ribs ‘n’ Bibs

These guys smoke the meat on the premises, using classic smoke ovens imported from the States, and are open 7 days a week from breakfast until late. Holy wow…

PlacesRead Post

Mini spa break, hold the spa.

Mini spa break, hold the spa.

Perhaps unusually for a young woman, I am not even remotely a fan of spas, gyms and salons. As different as those three places are, they have a few similar traits; vanity, community, nudity and/or lycra. Plus visits to these places often involve having your personal space invaded by someone better informed and better conditioned than you. You know what I’m saying?…

Places, ThoughtsRead Post

Online Dating Tips for Men

Online Dating Tips for Men

I am very familiar with how difficult it is to write about yourself, so when an opportunity arises to help out a friend, I don’t mind opening Word as much as I do InDesign. Plus this was an online dating ad I was writing, so there is always the chance I might write something a bit too honest…

UsefulRead Post